scanned 2026-08-24 00:15 UTC · cached · refresh in 0h · rubric 2026.11.0
○Unverified public scan
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At risk
AgentSpeed tests how easily automated agents can discover, understand, and act on target.com. The score weights five categories of machine-readability; the ticks on the arc are the 37 individual checks behind it.
Send this to whoever edits the site. The link shows the score and grade as a preview card, and it stays current: it re-reads the latest scan rather than freezing today’s number.
Top fixes
failSitemap present+3 ptsDiscoverability
No reachable sitemap.xml. Publish one and reference it in robots.txt.
Show me exactly what to do
What this means
A sitemap is a machine-readable list (sitemap.xml) of every page on your site. It is how crawlers find pages that aren’t linked from your homepage.
Why it matters
Agents discovering your site crawl outward from the pages they know. Without a sitemap, anything not linked from a top-level page (docs, older articles, product variants) may simply never be read, so it can’t be quoted or recommended.
Do this
Next.js: Add app/sitemap.ts (Next’s sitemap convention) and reference it from robots.txt.
Most platforms generate one automatically: Next.js (app/sitemap.ts), WordPress (Yoast/Rank Math), Shopify and Wix (built in). Turn it on rather than hand-writing.
Add a "Sitemap: https://yoursite.com/sitemap.xml" line to robots.txt so crawlers find it.
Submit it once in Google Search Console and Bing Webmaster Tools for the search side.
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Fix it
Generated, ready-to-ship files for the gaps above. Copy them, or download and drop them into your repo.
Reference a sitemap
Publish /sitemap.xml and add this line to robots.txt.
Sitemap: https://target.com/sitemap.xml
This scan graded one page. Your site is more than one page.
Weakest on this scan: discoverability, 36/100 — the signals agents use to find and navigate this site are thin or missing.
This graded your homepage. Your pricing, docs, and checkout live on other pages: the ones assistants actually quote when they recommend you. A 69/100 here means agents are already missing things on the page you polish most. The $29 Deep Scan grades your homepage plus up to 10 more pages we discover, against all 37 checks, then emails a PDF with every failing check and its exact fix, ranked by what costs you the most visibility. One-time, delivered in minutes, no subscription.
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Show your score
Embed this badge on your site. It links back to this live scan and updates on every rescan.
Get this report by email, then a heads-up when target.com’s agent-readiness actually changes: a check regressing, or the composite dropping.
Two things never trigger an email: a score change caused by us publishing a new rubric, because that is a different instrument rather than a change to your site, and movement explained only by timing-derived checks, which shift run to run on a site nobody touched.
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This score says whether an AI agent could read target.com. AI traffic analytics says whether one actually came, and which pages turned it away.
Full breakdown
17 pass2 warn14 fail4 skip
Discoverability
pass
robots.txt present
A robots.txt is reachable at the site root.
100/100
pass
robots.txt allows AI agents
All 9 answer-time access agents allowed.
100/100
fail
Content-Signal directivesemerging
No Content-Signal directives. Add e.g. `Content-Signal: ai-train=no, ai-summarize=yes` to declare granular AI usage policy beyond binary allow/disallow.
0/100
pass
llms.txt present
Found /llms.txt (6172 bytes), H1 + at least one link present. Not scored.
100/100
fail
Sitemap present
No reachable sitemap.xml. Publish one and reference it in robots.txt.
0/100
fail
Link response headers
No HTTP Link: response headers. Emit canonical/alternate/describedby relations so HEAD-only or stream-rendering agents get them without parsing HTML.
0/100
pass
Canonical URL
Canonical points to self: https://www.target.com/.
100/100
fail
MCP server cardemerging
No valid MCP Server Card at /.well-known/mcp/server-card.json. Publish one so agents can discover your tools without HTML scraping.
0/100
fail
OAuth authorization metadataemerging
No RFC 8414 metadata at /.well-known/oauth-authorization-server. Agents that act on behalf of users need this to discover your authorization endpoints.
0/100
fail
OAuth resource metadataemerging
No RFC 9728 metadata at /.well-known/oauth-protected-resource. Publish it so agents can discover required scopes without hand-coded credentials.
0/100
fail
API catalog / OpenAPIemerging
No /.well-known/api-catalog (RFC 9727) and no /openapi.json|yaml. Publish one so agents that integrate with APIs can discover your endpoints.
0/100
fail
Web Bot Authemerging
No Web Bot Auth JWKS at /.well-known/http-message-signatures-directory.json. Publish one to allow trusted agents while keeping a default-deny posture for the rest.
0/100
Readability
fail
Markdown negotiationemerging
Accept: text/markdown returns HTML, not markdown. Serve a markdown variant of primary content when requested; agents summarize and cite it more reliably.
0/100
fail
Text-to-markup ratio
Visible text is 0.6% of HTML weight (2398/384696 bytes). 61% of the document is inline script, 37% is markup.
5/100
warn
Content without JavaScript
Browser pass unavailable; HTML looks like a JS-shell (e.g. #__next / #root). Likely JS-dependent.
50/100
pass
Heading hierarchy
Hierarchy is well-formed (1 H1, no skipped levels, 100 headings total).
100/100
pass
Cookie wall blocks content
No common consent-modal markers detected.
100/100
pass
Declared language
Declared lang="en-US".
100/100
pass
Page title
A concise <title> is present (31 chars).
100/100
pass
Meta description
A well-sized meta description is present (150 chars).
Page looks like Product; missing JSON-LD type(s): Product.
0/100
Coherence: do your channels agree?
skip
JSON-LD price matches the visible priceemerging
No price declared in JSON-LD, so there is nothing to cross-check. (Whether a price SHOULD be declared is the structured-data checks’ question.)
—
skip
JSON-LD name appears on the pageemerging
No Product/Organization/Store name declared in JSON-LD, so nothing to cross-check.
—
pass
Declared language matches the contentemerging
Declared lang="en-US" matches the detected content language (en).
100/100
Actionability
pass
Paywall / login wall
No paywall or login-wall detected on the landing URL.
100/100
fail
Agent Skills manifestemerging
No Agent Skills manifest at /.well-known/agent-skills.json. Enumerate the tasks agents can perform (search, add-to-cart, contact-support) so they pick the right one without scraping.
0/100
fail
WebMCP actionsemerging
No WebMCP detected. On pages with first-class actions (cart, support, account), embed a WebMCP server so on-page agents invoke tools directly.
0/100
fail
Commerce protocol manifestemerging
No agentic-commerce discovery manifest (x402 at /.well-known/x402.json, UCP at /.well-known/ucp, or ACP at /.well-known/acp.json). Agents that buy pre-flight these before attempting a transaction; publishing the one for your commerce protocol is how they learn you accept agent-initiated purchases.
0/100
pass
Primary action reachable
A primary offering and a price or call to action were both identifiable from the served HTML, so an agent can tell what this page sells and what it costs without running scripts.
100/100
pass
Reachability
HTTP 200 after 1 redirect.
100/100
pass
Primary action is clickableemerging
2 clickable element(s) carry an action an agent can take: <a> announcing "sign up", <button> announcing "sign up". An agent driving the page has something real to click.
100/100
skip
Filters reachable by URLemerging
This page does not offer to filter or sort a list, so there is nothing to address by URL. Pages without facets are not penalised here.
—
Performance
pass
Time to first byte
TTFB 447ms. Healthy.
80/100
skip
Full render time
Full-render time unavailable (browser pass skipped or failed).
—
pass
Page weight
Initial document is a lean 376 KB.
100/100
Beyond the scan
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Methodology & limitations
This score is a measurement of machine-readability for automated agents under the published rubric 2026.11.0. AgentSpeed does not assess security, legitimacy, privacy, or financial trust.
→ https://target.com/sitemap.xml
Paste into Claude Code, Cursor, or any assistant with your repository open. It carries this finding, the steps, and the shortcuts to avoid.
Or copy it written for your tool:
What to check
Open yoursite.com/sitemap.xml. It should list real page URLs, not error.
Re-scan: "Sitemap present" flips to PASS.
What to avoid
Don’t list URLs that redirect or 404. A sitemap full of dead links teaches crawlers to distrust it.
Don’t include private or staging URLs; a sitemap is a public document.
No HTTP Link: response headers. Emit canonical/alternate/describedby relations so HEAD-only or stream-rendering agents get them without parsing HTML.
Show me exactly what to do
What this means
HTTP responses can carry a Link header: the same canonical and alternate-language information your HTML declares, but delivered in the response envelope itself. Agents that only send a HEAD request, or that decide what to do while the page is still streaming, read the header without parsing any HTML. Yours is missing (or carries none of the relations agents use: canonical, alternate, describedby).
Why it matters
An agent triaging fifty URLs doesn’t want to download and parse fifty pages to learn which are duplicates of which. The Link header answers at the cheapest possible layer. Sites that provide it get correctly de-duplicated and correctly language-routed even by the most minimal fetchers.
Do this
Emit a Link header alongside each page, mirroring what your HTML head already declares. Example: Link: <https://yoursite.com/page>; rel="canonical".
Most stacks set this in one place: Next.js headers() config, an nginx add_header line, or a CDN response-header rule.
If you serve translations, add rel="alternate" entries with hreflang, matching your HTML.
Paste into Claude Code, Cursor, or any assistant with your repository open. It carries this finding, the steps, and the shortcuts to avoid.
Or copy it written for your tool:
What to check
Run: curl -sI https://yoursite.com | grep -i "^link:" and confirm the relations appear.
Hit Re-scan above: "Link response headers" flips to PASS.
What to avoid
The header must AGREE with the HTML. A Link header pointing one place while the in-page canonical points another gives machines two contradictory answers, which is worse than one missing answer.
Don’t inject the same site-wide canonical on every page via a blanket CDN rule; each page names its own clean URL, exactly as in the HTML tag.
Visible text is 0.6% of HTML weight (2398/384696 bytes). 61% of the document is inline script, 37% is markup.
Show me exactly what to do
What this means
Of everything your server sends for this page, very little is actual readable text. The rest is code, styling, and markup wrapper. Agents fetched a lot of bytes and found few words.
Why it matters
Agents work with retrieval budgets. A page that is 2% text either gets skimmed (and mis-summarised) or skipped. More signal per byte means more of your actual message survives into the agent’s summary.
Do this
Confirm your real copy is server-rendered. See the JavaScript check; these two usually fail together.
Cut boilerplate wrappers: deeply nested divs, inline SVG logos repeated per section, base64 images inlined into HTML.
Move large inline styles and scripts into external files.
Check how much of the document is inline script: your report now says. If most of it is, that is your framework serializing state for hydration, often a second copy of text already in the HTML. Send only the props a component cannot recompute, and render statically where a page does not need to hydrate.
Paste into Claude Code, Cursor, or any assistant with your repository open. It carries this finding, the steps, and the shortcuts to avoid.
Or copy it written for your tool:
What to check
Re-scan: "Text-to-markup ratio" improves, and "Page weight" often improves alongside.
What to avoid
Don’t pad the page with keyword text to inflate the ratio. The ratio is a proxy for substance, and stuffing is the opposite of substance.
Browser pass unavailable; HTML looks like a JS-shell (e.g. #__next / #root). Likely JS-dependent.
Show me exactly what to do
What this means
Your page’s actual content (headlines, product info, pricing) only appears after JavaScript runs in a browser. Most AI agents read the raw HTML that arrives FIRST, and for your site, that first delivery is nearly empty.
Why it matters
An agent fetching your page gets the skeleton: navigation links, a footer, loading placeholders. It then summarises your business from a skeleton. Sites in this state get described as "this page contains little information" while the full pitch renders only for humans.
Do this
Next.js: Render primary content on the server: use Server Components (App Router) or getServerSideProps/SSG (Pages Router). Avoid fetching above-the-fold content in a client useEffect, since agents don’t run it.
Server-render the content that matters: hero copy, value proposition, pricing, product details.
Next.js: use Server Components or static generation for marketing pages. Don’t fetch above-the-fold content in a client useEffect.
Quick self-test: view the page source (Ctrl+U shows the raw HTML, not the inspector) and search for your headline. If it isn’t there, agents don’t see it.
Paste into Claude Code, Cursor, or any assistant with your repository open. It carries this finding, the steps, and the shortcuts to avoid.
Or copy it written for your tool:
What to check
Your headline and pricing appear in the raw page source.
Re-scan: "Content without JavaScript" flips, and "Text-to-markup ratio" usually improves with it.
The "What the agent receives" section below shows exactly what a no-JS agent gets from your page.
What to avoid
Don’t serve a special pre-rendered version only to detected bots (cloaking). Agents compare notes with real user agents, and a divergence gets you classified as deceptive.
Don’t paste an HTML copy of the content into a hidden div as a workaround. Duplicated content that drifts from the rendered version fails coherence in the ugliest way.
Your page HAS structured data, but it is malformed: broken JSON syntax, or types and fields that don’t exist in the schema.org vocabulary. Machines can see the block but can’t parse it.
Why it matters
Invalid JSON-LD is worse than it looks. The agent spends its attention budget on the block, fails to parse it, and falls back to guessing from prose anyway. You pay the cost of structured data without getting the benefit.
Do this
Paste the failing page into validator.schema.org. It names the exact line and field that breaks.
The most common breaks: a trailing comma (invalid JSON), a typo’d type name, or a price written as "$79" instead of "79" with a separate priceCurrency.
Fix in place, redeploy, revalidate.
Paste into Claude Code, Cursor, or any assistant with your repository open. It carries this finding, the steps, and the shortcuts to avoid.
Or copy it written for your tool:
What to check
validator.schema.org reports zero errors for the page.
Re-scan: "Structured data validates" flips to PASS.
What to avoid
Don’t delete the block to make the error disappear. That trades "invalid" for "absent" and fails the presence check instead; fix it.
Don’t hand-edit generated JSON-LD in the page. Fix the template or plugin that generates it, or the error returns on the next publish.
Page looks like Product; missing JSON-LD type(s): Product.
Show me exactly what to do
What this means
Your structured data exists but only covers the basics (say, Organization) while the page is really a product page, an article, or an FAQ. The machine-readable caption is missing the part that describes what this page actually is.
Why it matters
An agent looking for "running shoes under $100" matches against Product markup with offers. A product page carrying only Organization markup is invisible to that query shape: the agent knows who you are but not what this page sells.
Do this
Identify the page’s real type: Product (with offers), Article, FAQPage, HowTo, LocalBusiness, Event.
Add that type’s JSON-LD alongside the Organization block, filled from the page’s actual content.
For Product: include name, price, priceCurrency, and availability. Those are the fields agents actually query.
Paste into Claude Code, Cursor, or any assistant with your repository open. It carries this finding, the steps, and the shortcuts to avoid.
Or copy it written for your tool:
What to check
Re-scan: "Schema type coverage" improves. Keep "Structured data validates" green while you add.
The coherence checks below compare your declared price and name to the visible page; they should stay (or flip to) PASS.
What to avoid
Only declare types the page genuinely is. A blog post marked up as a Product to appear in shopping queries is the exact incoherence assistants are getting better at detecting.
Keep declared values synced with the page. If a sale changes the visible price, the JSON-LD price must change in the same deploy.