dunkindonuts.com
This is how AI agents (not browsers) experience dunkindonuts.com. The score weights five categories of machine-readability; the ticks on the arc are the 31 individual checks behind it.
Top fixes
No <link rel="canonical"> tag in <head>. Agents use canonical URLs to dedupe and cite.
Fix: Add <link rel="canonical" href="…"> pointing at the primary URL of each page.
No JSON-LD blocks found. Add a <script type="application/ld+json"> with a schema.org type for this page.
Fix: Add a <script type="application/ld+json"> describing the page (Organization, Article, Product, FAQPage).
No HTTP Link: response headers. Emit canonical/alternate/describedby relations so HEAD-only or stream-rendering agents get them without parsing HTML.
Fix: Emit `Link:` headers for canonical, alternate-language, and describedby relations. Agents that fetch HEAD-only or stream-render rely on these.
Visible text is 2.4% of HTML weight (4937/208299 bytes). Low. Markup may be crowding out agent-usable text.
Fix: Heavy ad or navigation markup crowds out agent-usable text. Aim for a text-to-DOM ratio above 15%.
Meta description is 247 characters; aim for 50–200 so it's neither thin nor truncated.
Fix: Add `<meta name="description" content="...">` to your primary pages. Agents frequently use it as a summary.
Page looks like Product; missing JSON-LD type(s): Product.
Fix: Align JSON-LD type to page purpose. Product pages without Product markup are skipped by agent shopping flows.
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Generated, ready-to-ship files for the gaps above — copy them or download and drop them into your repo.
This scan shows whether an agent can read the site. One free probe asks a real assistant a real buying question and records who it cited.
This graded your homepage. Your pricing, docs, and checkout live on other pages — the ones assistants actually quote when they recommend you — and a 57/100 here means agents are already missing things on the page you polish most. The $29 Deep Scan audits the whole site against all 31 checks, then emails a PDF with every failing check and its exact fix, ranked by what costs you the most visibility. One-time, delivered in minutes, no subscription.
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This score says whether an AI agent could read dunkindonuts.com. AI traffic analytics says whether one actually came — and which pages turned it away.
Full breakdown
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