Remediation
Landing URL is not gated by a login or paywall.
auth.paywall_or_login_wall_on_landingactionabilityweight 2heuristic
Why it matters
A landing page that immediately demands login serves agents nothing. They cannot authenticate, so they cite the auth wall, usually with copy like "to access this content, sign in". This kills agent visibility for the page entirely.
How to fix
- Render a public preview of landing page content even when the user is unauthenticated.
- Reserve the auth wall for actual user-specific content (dashboards, settings).
- Marketing pages, pricing, docs, and policies should never gate behind login.
Run a scan to check your site
Verify on your site
Run a scan against your domain to see whether auth.paywall_or_login_wall_on_landing currently passes, warns, or fails. Free, no signup; the score page is permanent and citable.